Content Creator
Almost 300 brand collaborations
- Collaborated with almost 300 brands across beauty, wellness, lifestyle and e-commerce.
- Understands the creator side of every brief, from product to posting.
Lumière Couronne
Lynette Anne Catanghal · Founder & Managing Director
Public Relations • Brand Strategy • Influencer & Creator Partnerships
Crowned in Light.Defined by Influence.
Founder-led PR, creator partnerships and content creation for beauty, wellness, lifestyle and e-commerce brands. A content creator with almost 300 brand collaborations.
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Almost 300 brands
Content creator and collaborator across beauty, wellness, lifestyle and e-commerce. A selection of the brands below.
Hi, I'm Lynette
Relationship-led. Organized. Practical.
I'm the founder of Lumière Couronne, based in Nueva Ecija, Philippines, and a content creator who has collaborated with almost 300 brands. I bring 4 years of experience across creator relations, brand communications, campaign coordination, social media, and e-commerce support.
I have also worked as an executive assistant and in human resources, so you get clear expectations, organized follow-through, and creator partnerships that mean something.
- ~300brand collaborations
- 4 yrsfreelance experience
- EAexecutive assistant
- HRrecruitment & HR admin
Founder & Managing Director · Content Creator
More than creator partnerships
Lynette creates content herself and brings hands-on experience from executive assistance and human resources to every engagement.
Executive Assistant
Freelance
- Joins client meetings and follows up on action items.
- Manages inboxes and replies on the client's behalf.
- Schedules meetings and keeps calendars conflict-free.
- Handles research tasks to support decisions.
Human Resources
Financial company (loan applications)
- Supported recruitment and HR administration for hiring.
- Sourced candidates and kept workforce documentation in order.
Social Media & Campaigns
Freelance
- Manages 3 brand social media pages.
- Runs campaigns end-to-end, from creator sourcing to execution.
Influencer & Affiliate
Outreach & coordination
- Coordinates affiliate and creator outreach, UGC and campaign tracking.
- Reports on performance using CPM and analytics.
E-commerce Support
Amazon & TikTok Shop
- Amazon Seller Central account and marketplace operations.
- TikTok Shop creator outreach and sample request processing.
Lumière Couronne
Creator Partnerships. Thoughtful Campaigns. Measurable Impact.
We help brands connect with relevant creators, coordinate product seeding campaigns, and track campaign performance through organized, relationship-driven execution.
1. Creator Outreach & Partnerships
Suggested rate: ₱5,000–₱12,000/project
- Research suitable creators
- Send collaboration invitations
- Follow up and track responses
- Coordinate interested creators with the brand
2. Influencer Seeding Campaigns
Suggested rate: ₱8,000–₱20,000/campaign
- Prepare a creator shortlist
- Coordinate product gifting
- Track deliveries and creator confirmations
- Monitor published content
- Prepare a campaign summary
3. Campaign Coordination & Reporting
Suggested rate: ₱3,000–₱8,000/project
- Maintain campaign trackers
- Monitor creator deliverables
- Organize campaign metrics
- Prepare reports and recommendations
4. Brand & Creator Communications
Suggested rate: ₱3,000–₱7,000/project
- Draft outreach messages and emails
- Prepare creator briefs
- Organize brand communication
- Help maintain professional brand relationships
Also offeredPR & communications · Social media management · Content creation & UGC · Executive & HR support
Selected work
Real campaigns and real numbers. Here is a look at what Lynette has managed.
Dosey
US health & lifestyle brand · TikTok Shop & LTK
Sourced and vetted creators across health, wellness, beauty, and lifestyle, using clear criteria for sales volume and engagement, checked in TikTok Seller Center. Then ran an LTK gifting campaign with 101 creators.
- 1,734creators sourced and vetted
- 101creators in the gifting campaign
- $5,050in gifted product
- 115,788impressions
- 16published posts
- 4,755clicks
Lyskin
Skincare brand · Creator campaigns
Screened creator applicants, shared guidelines, and tracked deliverables for a multi-product campaign. Content direction kept posts natural and on-brand, never overly promotional.
Beyond Ascendance
Golf & pickleball apparel · Social media
Daily posting, community engagement, and campaign tracking for an active-lifestyle apparel brand.
beautiverse
Runs the brand's page and creative campaigns in a regulated industry, keeping all content aligned with Ad Standards Council guidelines. Coordinates photoshoots and interviews applicants.
L.A provided outstanding administrative support for our PR and marketing agency. She managed lead pooling, client follow-ups, database maintenance, and campaign coordination with professionalism and efficiency. Her strong organizational skills, reliability, and attention to detail helped keep our operations running smoothly. She was a pleasure to work with and a valuable asset to our team.
How a creator campaign works
Five steps, from first idea to a clear recap.
- 1
Discover
Define your goals and identify the right creator context.
- 2
Curate
Build a considered shortlist and confirm fit.
- 3
Connect
Lead outreach, confirmation, and creator follow-up.
- 4
Coordinate
Manage delivery and track status along the way.
- 5
Report
Track outcomes and share a clear recap.
Every brand is different.
Tell us what you want to achieve. We'll build a plan that fits, with pricing scoped to your goals.
Let's connect
A thoughtful conversation is the first step toward meaningful momentum. Tell us about your brand and we'll reply by email or WhatsApp.
l.amanagingdirector@gmail.com WhatsApp · 0992 697 8924Prefer to talk it through? Schedule a call.